This is "Blooming Lovely" and it came out with MAC's "Give Me Liberty of London" collection which was launched in the March of 2010. This is a perfect purple for those of us who enjoy wearable purple lipsticks because it really is quite pinkish (with strong purple undertones) on the lips. My lips at least.
It's also an Amplified finish, which is one of MAC's best finishes I would say. The longevity, the wear, and the application are all typical of other MAC Amplified lipsticks.
The only negative thing I can think of about these purple/lavender hues is that they aren't all that flattering for the teeth. You know how bright blue-based pinks and reds make teeth appear pearly white? I would say this has an opposite effect. It won't make your teeth look banana-yellow (unless they already are banana-yellow) but it won't make them appear whiter than they actually are either.
Despite that slight downfall, however, this lipstick still manages to be incredibly flattering. The colour purple just has a way of bringing out the best in everyone.
Unfortunately, this blooming lovely lipstick is limited edition and since the collection came out over a year ago now I would say it's darn near impossible to get your hands on it. The good news? I have a new-in-box, never-used, never-opened backup that I'm considering using for a giveaway at some point. I'm not sure if I'll do it here on my blog or on YouTube or Twitter - but stay tuned for that!
What do you think about purple lipsticks? Would you ever wear this colour?